May 2013 Sales Figures - Pan India |
HIGHLIGHTS:
· 1) It was a “May Day” mode for all Auto OEMs last
month. The offtake figures projected heavy stock corrections done by both
dealer and OEMs to save on the inventory cost. Toyota's deputy MD & chief operating
officer Sandeep Singh was found quoting - "The domestic market continues
to be sluggish. We have corrected the dealer's inventory levels and have been
able to bring it down to less than 30 days." The trend seems discouraging
and the market seems to require great pull for the targeted sale. The slowdown
has impacted dealer profitability as well and in a recent survey was found that
one in five dealers in India are expected to take a financial loss in 2013 more
than the double the number of dealers in 2012. The survey conducted by JD Power
had this to say - "Declining profitability for dealerships in India not
only highlights the impact that the slowdown in new-vehicles sales has on the
viability of a growing number of dealers, but also underlines the importance
placed on automakers to provide adequate support to their respective
networks"
·
2) It is said that when Maruti sneezes, Indian Auto
Indutsry catches cold. The situation is similar for Alto as well – when the
highest contributor of the OEM defaults, the overall numbers take a hit. The
top performer fell short of over 8k numbers from its average – Is it the Alto
customers are upgrading to Swift/Dzire? However, Dzire dethroned Alto and rose
to become the new numero Uno selling brand. Surprisingly the LUV (Ertiga) is
falling short of the love from its prospects – the numbers have taken a steep
fall to 4306 units from an average of 6k figures. However, Wagon R has
supported well with 12952 offtake – proof that petrol-only models are giving a
fight to sustain. Also the launch of Amaze did not bother the supremacy of
Dzire – so, where did Amaze gather its numbers from? High-end hatchbacks I
believe!
· 3) Need to appreciate the Korean Major – Hyundai on
its attempts to continuously maintain its offtake. The OEM has strongly
occupied the second slot and is the only automaker in the current times which
has the potential to challenge the leader – Maruti. Eon, Santro and i10
maintain its average figures and re-instate that petrol cars are here for a
very long run! It is extremely difficult to understand the reason on how Sonata
is consistently faring 20 numbers from the past 9 months! I believe the Brand
Manager has a target of 20 nos/month and is just doing his job well J Verna delivers again and emerge
segment-best with over 4.7k figures.
4) M&M is successful in achieving a positive
growth in tough times. The SUV maker is backed by its old work horses Bolero
& Scorpio. Scorpio proves its mettle by overtaking Duster volumes (Scorpio
- 5165, Duster – 5146). No wonder it has started giving nightmare to other
cars! (as depicted in the ad). However, the newer entrants XUV, Quanto &
Xylo disappoint with its falling numbers. The company would be in a trouble if
either Scorpio / Bolero falters. However, Verito shows significant growth in
its volume over last month – 1371 numbers vis-à-vis 568 – all thanks to the
Vibe shipped under Verito brand at the end of May.
·
5) Honda AMAZEs all with its all time highest
offtake figures and pips Toyota the FOURTH spot. Honda’s first diesel offering
contributed to over 53% of Honda’s sales and shows-up as the awaited SAVIOR for
the Japanese major. The company is now focusing to ramp up its production
capacity to gradually increase its volumes.
Source: ET
·
6) Even Tata overtakes Toyota in May – however, the
Indian manufacturer degrew by an hefty 46%. With no new products in pipeline,
revamp of sales seems unattainable at the moment.
·
Toyota with its intention of rationalizing the
stocks takes a hit on its volumes. However, Fortuner maintains its dominance
with over 1300 units billed in May.
·
7) GM seems to be “ENJOY’ing the moment – the
extremely value for money MUV has pumped volumes to the brand with its younger
sibling Sail sedan – and has made the US giant grow by 40% in the month.
Source - ET
·
8) Ford registers a degrowth of 34% and the OEM
seems unshaken by that – no wonder when you have the most awaited launch of the
year – ECOSPORT to be launched in June’13.
Kindly find mentioned the sales figure for the month of May'13 –
TOP 20 Selling
Cars
7 comments:
M&M is successful in achieving a positive growth in tough times. The SUV maker is backed by its old work horses Bolero & Scorpio. Scorpio proves its mettle by overtaking Duster volumes (Scorpio - 5165, Duster – 5146). No wonder it has started giving nightmare to other cars! (as depicted in the ad). Verito shows significant growth in its volume over last month – 1371 numbers vis-à-vis 568 – all thanks to the Vibe shipped under Verito brand at the end of May.
Tata aria its very nice car compare to innova and even XUV 500 but sales is very bad its bad time for tata motors and safari Strome also better than scorpio
I like maruti 800 car because it is very small and easily can park in a small space, and every buddy know that maruti 800 is the largest car sell in india and the part of the car is available in the market. motorcycle parts
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The list has summarized that sales of the car shows the variation in selling.Some company has major loss in inventing the new model because that model has not enough success in attracting the customer.But Hyundai,Mahindra,Gm had enjoying their years by achieving their growth by largescale.New car dealer in India
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