What better way to start with our first blog post for the year than other than the face of Indian Performance Bikes - the Bajaj Pulsar. A decade ago a rebel was born, against the conventional commuting philosophy this bike aimed a bit ahead of times. A need to answer that bikes were just not a means to travel - but a way to identify oneself. Biking was slowly a rage, a passion,a religion one can say... Bajaj was successful to identify this need. Pulsar not only elevated the Brand Bajaj to the next level but also bought volumes - to an extent that was envied by many commuter bikes too.
Specialty of a bike lies in its rider - Bajaj knew it ! |
Bajaj rightly describes its journey of Pulsar - Pulsar has moved beyond being just a brand or a product of engineering; it embodies a spirit, a movement, a strong sense of pride.
I own one and can relate to every word of it - "Engraved in the DNA of every Pulsar is an attitude that is also translated to every biker, who gets his daily dose of pride riding a Pulsar."
Here's a video celebrating the decade of a PERFORMER -
1 comments:
Bajaj was acknowledged to analyze this need. Pulsar not alone animated the Brand Bajaj to the abutting akin but additionally bought volumes - to an admeasurement that was envied by abounding driver bikes too.
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